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ConnectWise Names Maritza Reyes Vice President of Sales TAMPA, Fla. – Feb. 5, 2007 – ConnectWise, a leading business automation software publisher and IT services provider, has appointed Maritza Reyes to drive the company’s fast-growing professional services automation (PSA) business as vice president of sales. Reyes brings nearly 15 years of experience in sales management – most of which was honed in the technology industry – to the position reporting to ConnectWise President Arnie Bellini. Reyes will oversee continued expansion of the company’s sales organization, whose customer base doubled to 700 year-over-year, in addition to cultivating new business opportunities within the IT reseller ‘channel’. Reporting to Reyes will be the ConnectWise business development team. More than 11,000 IT solution provider ‘users’ rely on ConnectWise PSA to more efficiently integrate key business operations across the enterprise from business development and project management to client services and billing. Prior to joining the company, Reyes was regional sales manager, East Division, for Tech Data Corporation, a leading IT products distributor, where she directed, coached and developed sales teams to achieve record results. As sales and marketing operations manager for Tech Data’s Rapid Response team, Reyes was responsible for developing process improvements and cross-training programs to assure efficient, uninterrupted service for the distributor’s business partners. Her work helped improve service level agreements for the distributor’s IBM business by 300 percent. Reyes’ other notable leadership roles at Tech Data included pricing support manager, where she led a team of business analysts who implemented activity-based costing models to optimize profitability, and strategic projects manager, where she delivered enterprise system improvements resulting in $2.5 million gross profit quarterly gains. Reyes began her career in 1992 with Puerto Rico Marine Management as a customer service training manager. “Maritza’s experience in leading teams and driving efficiency within a hyper-growth environment makes her an ideal fit for our company, particularly now as customer demands for more streamlined business operations has never been greater,” commented Bellini. “ConnectWise PSA is an outstanding solution to this critical business issue and Maritza’s strong sales background will help to heighten awareness of our products and services.” “The ConnectWise brand is well regarded in the technology industry and enjoys a proven track record that speaks for itself,” said Reyes. “I look forward to contributing to the company’s continued growth and raising the bar for the future.” Reyes earned a bachelor’s degree in organizational communication from the University of South Florida and a master’s of business administration degree from Saint Leo University. Her achievements have earned her numerous awards and recognition including such distinctions as Tech Data Sales and Marketing Operations Sales Champion of the Year, and Tech Data Sales Representative of the Year. For consistently exceeding sales goals and business objectives she was also named to Tech Data’s Circle of Excellence and Presidents Clubs.
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